We offer the following Marketing Services:
Search Engine Optimization
Search Engine Optimization or SEO is the process of making the website search engine friendly. These days if your business is not visible on Google search results, it is loosing out on a lot of traffic and thus business. Our SEO process involves working on all aspects of a website to make it searchable on Google and other major search engines. We employ proven techniques to improve the search engine rankings of your website. Our process begins with analyzing your website, your target market and your choice of keywords. We might suggest your some design changes. We use a mix of short and long tail keywords. We have content writers who can write nice, unique and informative content for your website. We can also do Social Media Marketing and run paid advertising campaigns on your behalf. However, you should bear in mind that the SEO process is time consuming and we can’t guarantee you results. We always do our best and make sure we stay one step ahead of our competitors.
Social Media Marketing
Social Media Marketing or SMM is the form of marketing by which companies target the social media websites to get exposure and leverage in their business. More than a billion people use Facebook every day according to a recent report. As such it becomes an important tool to sell your business. The biggest advantage of SMM is that you can get customer opinion and can improve on your product and services. The disadvantage being that you are exposed to criticism as well.Social Media gives you the platform to interact with your customers or potential customers. This can help you build relationships with them, pull them towards your products and services and retain their loyalty. This goes a long way towards building your brand awareness and credibility. Our SMM strategy focuses on first getting to know your business objectives, your expectations, rationale behind your expectations, effort and resources required. We build a case study around this and discuss the feasibility of going forward with you.
Search Engine Marketing
Search Engine Marketing or SEM focuses on increasing your brand presence by utilizing the concept of paid marketing on various search engines. You can have both SEO and SEM campaigns working together at the same time. Pay Per Click (PPC) methodology is used to advertise on various search engines which can directly affect the business you are getting and your profitability. SEM is rapidly gaining popularity and according to a recent report from Net Market Share Google holds the most share(77%) of the global SMM market. Our Search Engine Marketing campaign focuses on first utilizing the benefits of SEO to make your website more user friendly. This in effect brings down the Cost Per Click(CPC) ratio for the keyword of your choice. We focus on analyzing your target audience, geo-targeting and using a mix of short and long tail keywords and then design your SMM campaign accordingly. Rest assured that our Adwords campaigns are the best in the market and you would definitely benefit from our service.